Flooring companies are investing in R-D
01 Jul 2019
2 Min Read
Editorial Team
For any business to survive and grow, it has to be aware of trends and innovations.
As for flooring, Classic Marble Company (CMC) has a team of experts to bring novelty into its product. 鈥淐MC is India鈥檚 first company to introduce Process 360, an innovative technology that puts every marble slab through rigorous treatment to achieve unmatched strength and durability,鈥� says Amit Shah, Managing Director, Classic Marble Company (CMC).
After careful examination of the market and pilot-testing products with consumers, Welspun has realised that Indian consumers are different from global ones. 鈥淔or example, Indians have a habit of washing their floors with water compared to vacuuming,鈥� explains Mukesh Savlani, CEO, Welspun Flooring. 鈥淣aturally, to develop products that suit both the Indian consumer and geographic conditions, the role of R&D becomes the most important. Thus, we have invested around Rs 12 billion towards our Chandanvelly factory in Hyderabad.鈥�
Asian Granito India (AGL), too, has invested a sizable amount in R&D, product innovation and energy conservation, which has resulted in the introduction of many firsts in the tile industry, such as the 450脳450 outdoor tile with 12-mm thickness, Slimgres tiles, online vitrified technology, the world鈥檚 whitest double-charge vitrified tiles, Carrara White, and more.
For any business to survive and grow, it has to be aware of trends and innovations.
As for flooring, Classic Marble Company (CMC) has a team of experts to bring novelty into its product. 鈥淐MC is India鈥檚 first company to introduce Process 360, an innovative technology that puts every marble slab through rigorous treatment to achieve unmatched strength and durability,鈥� says Amit Shah, Managing Director, Classic Marble Company (CMC).
After careful examination of the market and pilot-testing products with consumers, Welspun has realised that Indian consumers are different from global ones. 鈥淔or example, Indians have a habit of washing their floors with water compared to vacuuming,鈥� explains Mukesh Savlani, CEO, Welspun Flooring. 鈥淣aturally, to develop products that suit both the Indian consumer and geographic conditions, the role of R&D becomes the most important. Thus, we have invested around Rs 12 billion towards our Chandanvelly factory in Hyderabad.鈥�
Asian Granito India (AGL), too, has invested a sizable amount in R&D, product innovation and energy conservation, which has resulted in the introduction of many firsts in the tile industry, such as the 450脳450 outdoor tile with 12-mm thickness, Slimgres tiles, online vitrified technology, the world鈥檚 whitest double-charge vitrified tiles, Carrara White, and more.
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