With the state falling short of its goal to electrify 300,000 households under the PM Surya Ghar: Muft Bijli Yojana, Tata Power Renewable Energy Limited (TPREL) has launched an affordable, mass-market initiative titled 鈥楪har Ghar Solar鈥� to accelerate rooftop solar adoption.
Aimed at expanding access to clean energy, the campaign offers solar systems at low upfront costs鈥攕tarting from Rs 2,499 for 1 kW, Rs 4,999 for 2 kW, and Rs 7,999 for 3 kW. The model allows households to pay just a third of the total cost, making solar power more accessible to middle- and lower-income consumers.
TPREL CEO and MD Praveer Sinha stated that the scheme aims to convert rooftop solar from an aspiration into an affordable solution. Customers will benefit from 25-year warranties, lifetime service, easy financing, and insurance, with exclusive support across 450 districts.
Despite Tata Power鈥檚 base of 9.7 million consumers, only around 117,269 applications have been received for rooftop solar, and just 7,130 households have been covered so far. This comes despite significant government subsidies鈥攗p to Rs 78,000 from the Centre and an additional Rs 25,000 to Rs 60,000 from the state, depending on system size.
Sanjay Banga, CEO and MD of TPREL, urged state DISCOMs to adopt the campaign approach aggressively to meet solar adoption targets this year.
The initiative is expected to reignite demand for residential rooftop installations and help bridge the gap between policy incentives and actual ground-level implementation.
