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Aparna Constructions has delivered over 40 million sq ft of premium residential space and is executing another 50 million sq ft across Telangana, Andhra Pradesh and Karnataka. With a 29-year legacy, pioneering gated communities and integrated development in South India, Aparna balances luxury, affordability and sustainability in every project.聽Rakesh Reddy, Director, Aparna Constructions and Estates,聽shares how the company is shaping urban ecosystems with integrity and foresight, in a conversation with CW. Excerpts:

Our guiding principle is simple: Build every home as if it were our own. That ethos drives our attention to detail, quality and design. Over nearly three decades, we鈥檝e served close to 20,000 customers with zero complaints on quality, design, delivery or service...